Want to be known as an expert in your field? Of course you do, every business owner out there wants to be taken seriously. They want to convey that they know what they're doing and that they have the expertise to deliver a great service, or provide a quality product....
Cool and casual, formal and matter-of-fact, scientific and evidence-based...there are so many tones and directions to take your business communication in, but how do you pick the right one and how do you decide what do you want your product or service to say? It’s...
Have you ever got really pumped up about ramping up your marketing, so you start taking heaps of action but don’t really see any results for your efforts? *SIGH* This can be really disheartening, but we’re here to tell you to not lose faith 🙌 You were probably 80-90%...